Singapore Airlines To Be Official Sponsor Of 2014 WTA Finals Singapore

Singapore Airlines has signed an agreement with the Women’s Tennis Association (WTA) to be an official sponsor of the 2014 BNP Paribas WTA Finals Singapore presented by SC Global.

Under the terms of the agreement, the iconic Singapore Girl will make an appearance at the international sporting event to provide a touch of the Airline’s world-renowned hospitality. Six Singapore Girls will be featured at the prize presentation ceremony. Singapore Airlines will also be flying players and officials to Singapore.

Held in Asia Pacific for the first time in WTA’s 44-year history, the season finale of the women’s tennis tour will take place from 17 to 26 October at the Singapore Sports Hub.

“We are pleased to be an official sponsor for the WTA Finals held in Singapore, in another example of our commitment to both sports and tourism. This world-class event will attract both local and overseas tennis fans, showcasing WTA’s huge presence and growing influence in the Asia-Pacific,” said Singapore Airlines Divisional Vice President Sales & Marketing, Mr Foo Chai Woo.

“The BNP Paribas WTA Finals Singapore presented by SC Global will bring the best women’s tennis players in the world to Singapore, the first time the event will be held in Asia Pacific. We are excited to have Singapore Airlines as a partner for the WTA Finals, a world class event providing a unique blend of sport-entertainment and tourism for the fans of the region to enjoy,” added WTA Finals Tournament Director, Melissa Pine.

“The BNP Paribas WTA Finals Singapore presented by SC Global represents the pinnacle of women’s tennis for players and fans across the world. Their partnership with Singapore Airlines – the world’s leading airline and one of Singapore’s most outstanding homegrown brands – is a perfect marriage which will bolster both brands’ globally iconic status. Singapore Airlines’ endorsement of this history-making event will reinforce the city’s reputation as Asia’s leading events destination,” said Andrew Georgiou, CEO of World Sport Group, the event promoter.

Qatar Airways Receives Award For Excellence in Social Media

In the same week that Qatar Airways exceeded the 5,000,000 Facebook fan milestone, reaffirming its position as the second most “liked” global carrier, the five-star airline won an award for the “Best Use of Emerging Platform” for 2014 by leading aviation marketing consultancy, SimpliFlying.

Qatar Airways leapt into second most liked airline on Facebook earlier this month, has surpassed more than 300,000 followers on Twitter and gained third place among airlines on Instagram, demonstrating an ever-increasing and successful online engagement with its fan base.

The fast-growing airline has has generated a dramatic increase in social media followers over the last few months, particularly as it has developed its global partnership with one of the world’s best football clubs, FC Barcelona, and capitalised on major events such as the arrival of its first A380 super-jumbo in Doha last week.

Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker said: “Social media has undoubtedly opened up the channels of communication between Qatar Airways and our passengers. It is through our various social media channels that we have had a fantastic opportunity to engage with our passengers in new and innovative ways, and we look forward to bringing even more exciting initiatives to our followers, both those that already follow us, and those that hopefully will soon.”

Alongside generating revenue for the airline, Qatar Airways has undertaken a range of initiatives to engage its fans on social media and build a stronger bond with them.

In appreciation of these initiatives, Qatar Airways was nominated and then won Best Use of Emerging Platforms at the 5th Annual SimpliFlying Awards held recently in New York. To win the award, Qatar Airways needed to demonstrate how a particular social media platform – Instagram and Pinterest – were used to drive marketing goals for the airline.

The rigorous awards process at SimpliFlying consists of public voting and judging by a distinguished panel of thought leaders in the travel marketing space. Launched in 2010, the Annual SimpliFlying Awards have become an authoritative voice on the best social media practices by airlines and airports.

This is the second year in a row that the airline has been recognised by SimpliFlying, having taken home Best Emerging Airline on Social Media in 2013.

Cathay Pacific launches ‘Wine LIFT’

Cathay Pacific Cargo is pleased to announce the latest addition to its range of specialized airfreight products – Wine LIFT. Building upon Cathay Pacific Cargo’s decades of expertise in shipping wine, and reflecting Hong Kong’s increasing status as a hub for the global wine trade, Wine LIFT provides wine merchants and customers with a service specifically tailored to meet their requirements for transporting wine in a safe and timely manner.

Wine LIFT provides complete peace-of-mind to customers, with shipments being handled by teams experienced in transporting fragile and valuable cargo. Shipment security will also be ensured under close monitoring of CCTV.

Cathay Pacific General Manager Cargo Sales & Marketing Mark Sutch said: “In recent years Hong Kong has grown to become one of the world’s leading wine-trading centres. Cathay Pacific Cargo has developed the Wine LIFT product in response to the increased need to ship wine in secure, controlled conditions. Our extensive network reaches into most of the world’s most prominent wine-producing countries and wine-trading centres, and we are confident our new product will be welcomed by both commercial and private wine shippers.”

Cathay Pacific Cargo has recognised that temperature fluctuations may affect the quality of wine, which is why the Wine LIFT product offers customers an option to use cool containers to keep wine within designated temperature ranges during the flight journey. Temperature controlled storage facilities are also available at most destinations in the airline’s extensive network for storing the wine when it is on the ground.

Wine Lift is an exciting addition to Cathay Pacific Cargo’s already extensive portfolio of eight specialised airfreight products, all incorporated within the “LIFT” range. They include Courier LIFT, DG Lift, Expert LIFT, Fresh LIFT, Live Animal LIFT, Pharma LIFT, Priority LIFT and Secure LIFT.

Cathay Pacific launches ‘Wine LIFT’

Cathay Pacific Cargo is pleased to announce the latest addition to its range of specialized airfreight products – Wine LIFT. Building upon Cathay Pacific Cargo’s decades of expertise in shipping wine, and reflecting Hong Kong’s increasing status as a hub for the global wine trade, Wine LIFT provides wine merchants and customers with a service specifically tailored to meet their requirements for transporting wine in a safe and timely manner.

Wine LIFT provides complete peace-of-mind to customers, with shipments being handled by teams experienced in transporting fragile and valuable cargo. Shipment security will also be ensured under close monitoring of CCTV.

Cathay Pacific General Manager Cargo Sales & Marketing Mark Sutch said: “In recent years Hong Kong has grown to become one of the world’s leading wine-trading centres. Cathay Pacific Cargo has developed the Wine LIFT product in response to the increased need to ship wine in secure, controlled conditions. Our extensive network reaches into most of the world’s most prominent wine-producing countries and wine-trading centres, and we are confident our new product will be welcomed by both commercial and private wine shippers.”

Cathay Pacific Cargo has recognised that temperature fluctuations may affect the quality of wine, which is why the Wine LIFT product offers customers an option to use cool containers to keep wine within designated temperature ranges during the flight journey. Temperature controlled storage facilities are also available at most destinations in the airline’s extensive network for storing the wine when it is on the ground.

Wine Lift is an exciting addition to Cathay Pacific Cargo’s already extensive portfolio of eight specialised airfreight products, all incorporated within the “LIFT” range. They include Courier LIFT, DG Lift, Expert LIFT, Fresh LIFT, Live Animal LIFT, Pharma LIFT, Priority LIFT and Secure LIFT.

Sony Xperia C3 officially priced at Php15,990

The Xperia C3, Sony’s PROselfie smartphone that features a 5 megapixel front camera with LED flash, has been officially priced in the country.

The Sony Xperia C3 was announced back in July but it was only recently that the official SRP got listed on Sony PH’s website.

Xperia c3_1

Sony Xperia C3 (Single-SIM) specs:
5.5-inch HD Triluminos Display, 267ppi
Mobile BRAVIA Engine 2
1.2GHz Qualcomm Snapdragon quad-core CPU
Adreno 305 GPU
1GB RAM
8GB internal storage
up to 32GB via microSD
8 megapixel AF rear camera w/ LED flash
5 megapixel front camera w/ LED flash
LTE, HSPA+
WiFi, WiFi Hotspot
DLNA
Bluetooth 4.0
GPS, A-GPS, GLONASS
2,500mAh battery
Android 4.4 KitKat
156 x 78.5 x 7.6 mm
150 g

The Sony Xperia C3 has an SRP of Php15,990 and will be available in black, white and mint colors.

source: Sony PH

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