Facebook to launch $1M per day video ads

Facebook is really doing its best to cash out on its massive user base through ads. First by sugar-coating it with cool features like, let’s see.. uhmm.. Facebook Home?? Then eventually bombarding users with ads in the near future. While I don’t blame Facebook for doing such as it lets you use its services for free, the social media titan is planning a more invasive way of blasting ads on your face through Timeline video ads.

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Video formats are yet to be finalized but according to AdAge, it can be “presented in a video player that expands beyond the main news-feed real estate to cover the right- and left-hand rails of users’ screens on the desktop version of Facebook.” A mobile version was also reported to be in the works. The ads will be capped at 3 per day, each lasting 15 seconds and will be targeting users from four categories: women over 30, women under 30, men over 30, and men under 30.

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These type of ads are more likely to cater companies with huge marketing budgets as Facebook was reported to have an ad rate of at least $1 million PER DAY.

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