Yahoo! Launches Travel Inspirations

Yahoo! helps turn the dream holiday into reality by launching Travel Inspirations in the Philippines.

Yahoo! Travel Inspirations offer consumers all the tools they need to research and plan their next ideal holiday. Features include top holiday destinations, travel tips (which include audience feedback), various hotels and airlines with real time flight pricing and availability for an unforgettable vacation experience at the click of a mouse.

Yahoo! Launches Travel Inspirations for the Philippines keeping regional travelers “In The Know” about the best travel destinations

As regional travelers enjoy a turnaround in their economies, many people are looking on-line to find their next holiday destination. Just weeks after launching a travel product for Singapore and Malaysia, Yahoo! Travel has announced its latest travel guide for the Philippines bringing around 300 country and city guides and over 150 travel stories to the site http://ph.travel.yahoo.com.

New features include the Travel Guides section: http://ph.travel.yahoo.com/guide/ and Travel Inspirations: http://ph.travel.yahoo.com/inspirations/ which offer consumers all the tools they need to research and plan their next ideal holiday; rich editorial content about best holiday experiences and destinations, complete with stunning images and handy travel tips. Based on audience feedback, stories within Yahoo! Travel can be easily shared to Facebook and Twitter which has proved highly popular to date. To turn the dream holiday into reality users can also search over 400 airlines for real time flight pricing and availability as well as search over 150,000 hotels at the click of a mouse.

According to Graham Hills, Product Marketing Manager, Travel, Yahoo! South East Asia, “We have seen huge success with our other travel sites in the region and just weeks after Travel Inspirations was launched in April, the Singapore Travel site reached the number 1 ranking in the Hitwise Travel Agencies category; indicative of the consumer appetite for high quality travel content. Furthermore, “Travel” was ranked in the top key-word searches across the region in the first half of the year, indicative of the rebounding interest in leisure as the economic climate improves”.

The launch of Yahoo! Travel Inspirations in the Philippines represents Yahoo!’s ongoing commitment to providing the latest and most meaningful content for consumers and at the same time enables them to share their on-line experiences via their own personal networks and communities seamlessly. Yahoo! has partnered with leading content providers CNNGo, UnearthingAsia, DestinAsian and Travelife Magazine to offer the most unique holiday stories which will no doubt inspire that next dream holiday. The new site also allows users to recommend stories or share them on their social networks such as Twitter and Facebook, as well as upload their holiday photographs to Yahoo! Travel Inspirations through Flickr.

Yahoo! Philippines Travel is the latest addition to Yahoo! Travel globally, a one-stop travel destination where holiday-makers can access comprehensive travel guides by country, find the best travel deals and book flights and hotels for their upcoming vacation.

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